Name of your website?North County's House of Motorcycles
Your name?
Robb Keele
Your Location (city, etc)
Vista, CA - San Diego County
Please give us a short summary of your website?
A full service motorcycle dealership located in San Diego, CA. NCHM carries new and used Honda, Yamaha, Suzuki and Kawasaki motorcycles, ATVs, scooters, watercraft, oem and aftermarket parts, accessories and more.
What inspired you to launch your own website?
We wanted to supplement our local marketing activities and expand our ecommerce reach world wide.
When did you launch your first website, and what was it?
2006 - www.nchouseofmotorcycles.com
How did you decide on a name for your website?
Representative of our business name.
What makes your website different from other, similar offerings?
We regularly update the specials found on the home page of our website. We also frequently highlight upcoming events we will be hosting and/or sponsoring on our home page.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
Keep it and possibly expand to a second, website that is dedicated only to our parts and accessories offerings.
How does your investment of time and money balance against your success?
Slow to start, but beginning to show value.
If you had an unlimited development budget for development, how would you change your site?
We would break away from the use of third party utilities and services and develop our own ecommerce backend, customized to our needs and our customers.
If your site got really big, really quickly, would you be able to keep up with the demand?
We have the resources to handle significant rapid growth.
What unexpected costs and headaches have you had to deal with?
Marketing to a global marketplace.
What has been your biggest challenge?
Marketing and competing in a global marketplace.
What method has been most successful for promoting your website?
Word of mouth, trade shows and hosted events.
How has running your website differed from your expectations?
Growth is painfully slow.
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
It's been up for about two years and will be up as long as the dealership is still kickin'.
What is your website address?
North County's House of Motorcycles
